This article was initially published November 5, 2018, on Billboard.com.
The Rev. Lennox Yearwood Jr. has been wearing out his shoes visiting HBCUs (historically black colleges and universities) all across the Midwest and South to make sure that students get out and vote in the midterm elections on Tuesday (Nov. 6).
The minister, community activist and president and CEO of the Hip Hop Caucus is crashing campuses from Georgia and North Carolina to Michigan with a simple message: your vote counts.
“I’ve been doing this work to get out the vote for the past 10 years with the Respect My Vote — for the general election in 2008 with Keyshia Cole and T.I. — trying to help people who were formerly incarcerated vote and speaking to women of color on HBCU campuses,” Yearwood tells Billboard. As in the past when he worked with 2 Chainz, Tip, Charlamagne the God, Wiz Khalifa, and Snoop Dogg to inspire voting, Yearwood has tapped into a long list of headliners and local hip-hop artists to get out the vote this election season.