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Digital Toolkit

As part of a social media campaign with Hip Hop Caucus’ Respect My Vote!, Courvoisier® Cognac is empowering eligible Americans to honor their code by making voting a priority.

As the longest running and most successful Hip Hop voter engagement campaign ever, Respect My Vote! has worked with artists and influencers throughout the years to educate tens of thousands of Americans, providing important educational resources to guide voters every step of the way to the ballot box. As one of Courvoisier’s influencer partners, you have an amazing opportunity to continue this tradition by empowering your family members, friends, followers, and community members to get to the polls in November.

Courvoisier believes in the power of the collective and has a rich history of supporting its community, and this collaboration with Respect My Vote! embodies that same mindset. Join us in inspiring all Americans to vote, helping enact the social and civic changes you want to see.

As a brand partner, you understand the importance of honoring your code. This election season, “Your Vote is Your Code.” What is the legacy you will leave behind? Lay the foundation for your future by casting your ballot this November and inspiring your followers to do the same.

A full toolkit of suggested social posts and co-branded creative assets to leverage on your social media channels leading up to the election have been included below.

All social posts must tag the following accounts

Suggested hashtags to include

Mandatory hashtags for CV Influencers #ad or #sponsored

Questions?

CV: kkwiatkowski@coynepr.com
CV: Arianne.Henion@BeamSuntory.com
HHC: jarel@hiphopcaucus.org

Graphics & Social Media

Recommended social posts for Instagram, Facebook and Twitter have been included below. Please note that these are only suggestions, we encourage you to tweak the posts to be reflective of your own voice.

Create your own Graphic

Click on the feed or story template to download and add your own image and tagline. 

Instagram and Facebook Feed

Voter Registration (through Oct. 13)

I’m registered to vote. Are you? I’m partnering with @CourvoisierUSA and @HipHopCaucus on the #RespectMyVote campaign to make sure you have the facts before the election in November. Check your registration status by visiting RespectMyVote.com/CV. (link in bio) #HonorYourCode #Vote2020
[Bio Link: https://respectmyvote.com/cv]
[Suggested Graphic: CV-RMV-VoteCode-FB-IGFeed]

Pledge to Vote (through Election Day)

Don’t let anything come between you and the ballot box this November. Join me and @CourvoisierUSA and @HipHopCaucus in pledging to vote with #RespectMyVote (link in bio) Remember, Your Vote is Your Code. #HonorYourCode #Vote2020
[Bio Link: https://respectmyvote.com/cv]
[Suggested Graphic: CV-RMV-CountOut-FB-IGFeed]

It’s on all of us to end systemic racism, and the most powerful tool we have is the #BlackVote. Let’s use it. Join @CourvoisierUSA and @HipHopCaucus and pledge to vote as part of the #RespectMyVote campaign. (link in bio) #HonorYourCode #Vote2020
[Bio Link: https://respectmyvote.com/cv]
[Suggested Graphic: CV-RMV-VoiceHeard-FB-IGFeed]

Get Out to Vote (Oct. 14-Nov. 3)

I will be Honoring My Code by voting on November 3. Will you do the same? Visit RespectMyVote.com/CV for everything you need to know about voting in [insert state]. #HonorYourCode #Vote2020
[Suggested Graphic: CV-RMV-VoteCode-FB-IGFeed]

I’m partnering with @CourvoisierUSA and @HipHopCaucus on the #RespectMyVote campaign.  Make sure your voice is heard by heading to the polls in November. Remember, Your Vote is Your Code. What legacy will you leave behind? Visit RespectMyVote.com/CV to learn more. #Vote2020 #HonorYourCode
[Suggested Graphic: CV-RMV-VoteCode-FB-IGFeed]

Make sure you fill out your mail-in ballot correctly (there’s info on the envelope too!) and return by mail or in-person at any Vote by Mail drop box or polling station. Visit RespectMyVote.com/CV to learn more about the process. #Vote2020 #HonorYourCode
[Suggested Graphic: CV-RMV-CountOut-FB-IGFeed]

Our secret weapon for racial justice is our vote. Join @CourvoisierUSA and @HipHopCaucus on the #RespectMyVote campaign to show the world the power of democracy by getting to the polls on November 3. (link in bio) #HonorYourCode #Vote2020
[Bio Link: https://respectmyvote.com/cv]
[Suggested Graphic: CV-RMV-CountOut-FB-IGFeed]

Instagram Story

The following includes some suggested overlay text for Instagram Story posts; feel free to use over creative assets or if dedicating more than one frame for story.

Suggested Overlay Text

  • Make Sure Your Voice is Heard
  • Know your Voting Rights. Pledge to Make a Difference.
  • Knock us down 9 times, but we get up 10. 💯

Suggested Sticker Search

  • Black voter (Use stickers similar to “protect Black votes” or “Black voters matter.”)

Swipe-up Links

Note:The swipe-up feature is available only to verified users and accounts with over 10,000 followers. Use the following steps to use it:

  1. Copy the link you want to include to your device’s clipboard.
  2. Find the link icon when you open your Instagram Story tool.
  3. Click the link icon.
  4. Enter or paste a link in the spot (+URL) provided in your Instagram Story.
  5. Click “Done” in the top right.
  6. Publish your Instagram Story.

View your Story to ensure the link works correctly.

Twitter

I’m registered to vote. Are you? Check your registration status by visiting RespectMyVote.com/CV. Join @CourvoisierUSA + @HipHopCaucus to make sure your voice is heard this election.  #HonorYourCode #Vote2020 #RespectMyVote
[Suggested Graphic: CV-RMV-CountOut-Twitter]

Don’t let anything come between you and the ballot box this November. Join me and @CourvoisierUSA and @HipHopCaucus in pledging to vote with #RespectMyVote #HonorYourCode https://respectmyvote.com/cv
[Suggested Graphic: CV-RMV-VoteCode-Twitter]

Inspired by @CourvoisierUSA + @HipHopCaucus, I will be Honoring My Code by voting on November 3. Will you do the same? Visit RespectMyVote.com/CV for everything you need to know about voting in [insert state]. #HonorYourCode #Vote2020
[Suggested Graphic: CV-RMV-VoiceHeard-Twitter]

Your Vote is Your Code. What legacy will you leave behind? Visit RespectMyVote.com/CV to learn more about this year’s election. #Vote2020 #HonorYourCode
[Suggested Graphic: CV-RMV-VoteCode-Twitter]

It’s on all of us to end systemic racism, and the most powerful tool we have is the #BlackVote. Let’s use it: https://respectmyvote.com/cv #HonorYourCode #Vote2020
[Suggested Graphic: CV-RMV-CountOut-Twitter]

new to the movement?

Are you new to Hip Hop Caucus’s Respect My Vote! initiative? Here are some quick actions you can take to join our movement and get your friends involved in our mission to fight systemic oppression for people of color.

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